---
title: Sales Layer Blog | Madalena Castro
description: Tips, strategies, in-depth analysis and niche studies about product information management for marketers.
image: https://blog.saleslayer.com/hubfs/A_Logos/logotipo.svg
---

[![logotipo_sl-1](https://blog.saleslayer.com/hs-fs/hubfs/logotipo_sl-1.png?width=104&height=60&name=logotipo_sl-1.png "logotipo_sl-1")](https://www.saleslayer.com/)

- [PIM](https://blog.saleslayer.com/tag/pim)
- [Product experience](https://blog.saleslayer.com/tag/product-experience)
- [DAM](https://blog.saleslayer.com/tag/dam)
- [Catalog Management](https://blog.saleslayer.com/tag/catalog-management)
- [B2B Digital Shelf](https://blog.saleslayer.com/tag/b2b-digital-shelf)
- [Omnichannel strategy](https://blog.saleslayer.com/tag/omnichannel-strategy)
- [Integrations](https://blog.saleslayer.com/tag/integrations)
- [Marketplaces](https://blog.saleslayer.com/tag/marketplaces)
- [Ecommerce marketing](https://blog.saleslayer.com/tag/ecommerce-marketing)
- [News](https://blog.saleslayer.com/tag/news)

![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)

## Madalena Castro

[![Illustration of a car between a big building and a house](https://blog.saleslayer.com/hs-fs/hubfs/A_Blog/2022-03-March/differences-hosting-domain.png?width=520&name=differences-hosting-domain.png)](https://blog.saleslayer.com/differences-between-website-hosting-and-domain)

[Ecommerce Marketing](https://blog.saleslayer.com/tag/ecommerce-marketing)

## [What are the Difference Between your Website's Hosting and Domain?](https://blog.saleslayer.com/differences-between-website-hosting-and-domain)

We detail the differences between a website's hosting and domain, as well as the functions of each and how to choose both for your ecommerce site

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Catalog formats for ecommerce in different countries](https://blog.saleslayer.com/hs-fs/hubfs/210510_export-catalogs.png?width=520&name=210510_export-catalogs.png)](https://blog.saleslayer.com/catalogue-formats-for-exporting-internationally)

[Catalog Management](https://blog.saleslayer.com/tag/catalog-management) [B2B](https://blog.saleslayer.com/tag/b2b)

## [Catalog Formats for Exporting Internationally](https://blog.saleslayer.com/catalogue-formats-for-exporting-internationally)

Ensure your team are exporting catalogs in the correct format for international countries and their audiences. With examples of German, French and Spanish formats

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Illustration of a shocked person looking at a different reflection in the mirror](https://blog.saleslayer.com/hs-fs/hubfs/220630_DAM-vs.-CMS.png?width=520&name=220630_DAM-vs.-CMS.png)](https://blog.saleslayer.com/dam-vs-cms-what-are-the-differences)

[Catalog Management](https://blog.saleslayer.com/tag/catalog-management) [DAM](https://blog.saleslayer.com/tag/dam)

## [DAM vs CMS: What Are the Differences?](https://blog.saleslayer.com/dam-vs-cms-what-are-the-differences)

Identify the differences between a data asset management tool and content management system, as well as how to utilize them, with our helpful guide

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Illustration of a musical score with math formulas](https://blog.saleslayer.com/hs-fs/hubfs/blog_24_de_mayo.png?width=520&name=blog_24_de_mayo.png)](https://blog.saleslayer.com/how-to-use-digital-shelf-analytics)

[B2B](https://blog.saleslayer.com/tag/b2b)

## [How Can You Use Digital Shelf Analytics?](https://blog.saleslayer.com/how-to-use-digital-shelf-analytics)

Our guide to using analytics to review your performance on the digital shelf and enhance the attractiveness of your product catalogs

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Illustration of a hamster running on a computer screen](https://blog.saleslayer.com/hs-fs/hubfs/A_Blog/2022-04-April/220426_wpo-web.png?width=520&name=220426_wpo-web.png)](https://blog.saleslayer.com/what-is-wpo-web-performance-optimization)

[Ecommerce Marketing](https://blog.saleslayer.com/tag/ecommerce-marketing)

## [The Importance of WPO for ecommerce Websites](https://blog.saleslayer.com/what-is-wpo-web-performance-optimization)

Find out just how significant Web Performance Optimization is for ecommerce websites and how to analyse your site, identify issues and apply new strategies

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Illustration of a long paper scroll](https://blog.saleslayer.com/hs-fs/hubfs/A_Blog/2022-04-April/220412_Largest_Contentful_Paint.png?width=520&name=220412_Largest_Contentful_Paint.png)](https://blog.saleslayer.com/what-is-largest-contentful-paint)

[Ecommerce Marketing](https://blog.saleslayer.com/tag/ecommerce-marketing)

## [What is Largest Contentful Paint and How to Optimize It on Your Website](https://blog.saleslayer.com/what-is-largest-contentful-paint)

Read our guide to Large Contentful Paint (LCP), how to analyze yours and the best practices for optimizing this critical asset

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Packages falling from the sky in parachutes](https://blog.saleslayer.com/hs-fs/hubfs/201211_ID_Dropshipping-eCommerce.png?width=520&name=201211_ID_Dropshipping-eCommerce.png)](https://blog.saleslayer.com/what-is-dropshipping)

[Omnichannel](https://blog.saleslayer.com/tag/omnichannel)

## [What is Dropshipping and What are the Alternatives?](https://blog.saleslayer.com/what-is-dropshipping)

Learn the benefits and drawbacks of dropshipping, as well as the alternatives available for your commerce business

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![Person shooping via contacless with their smartphone](https://blog.saleslayer.com/hs-fs/hubfs/220214_payment.methods-ecommerce.png?width=520&name=220214_payment.methods-ecommerce.png)](https://blog.saleslayer.com/best-payment-systems-ecommerce)

[Ecommerce Marketing](https://blog.saleslayer.com/tag/ecommerce-marketing)

## [The Best Payment Systems for ecommerce](https://blog.saleslayer.com/best-payment-systems-ecommerce)

Browse our selection of the best payment systems for ecommerce businesses to accept across their marketplaces

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[![A hand holding several icons](https://blog.saleslayer.com/hs-fs/hubfs/A_Blog/2021-10-October/what-is-Product-Content-Management-system.png?width=520&name=what-is-Product-Content-Management-system.png)](https://blog.saleslayer.com/product-management-everything-you-need-to-know)

[Product Experience](https://blog.saleslayer.com/tag/product-experience)

## [What is a Product Management software?](https://blog.saleslayer.com/product-management-everything-you-need-to-know)

Learn the benefits of a PCM and how to implement it.

[![Madalena Castro](https://blog.saleslayer.com/hubfs/lena.jpg)](https://blog.saleslayer.com/author/madalena-castro) [Madalena Castro](https://blog.saleslayer.com/author/madalena-castro)

[1](https://blog.saleslayer.com/author/madalena-castro/page/1) [2](https://blog.saleslayer.com/author/madalena-castro/page/2) [3](https://blog.saleslayer.com/author/madalena-castro/page/3) [![Next Arrow Icon](https://blog.saleslayer.com/hubfs/Saleslayer_Aug2018/Images/arrow-de.svg)](https://blog.saleslayer.com/author/madalena-castro/page/2)

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