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Iban Borràs

Iban Borràs

Founder & CTO at Sales Layer

PIM catalog management for fashion
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PIM is in fashion

Why PIM is the leading technology in fashion catalog management.

Automobile industry sales strategy
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New Challenges and Strategies in the Automobile Industry

Automobile industry needs to go digital to meet new demands.

What is Facebook Shops
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What is Facebook Shops? The ‘New Kid on the Block’ of digital commerce

How Facebook Shops works for sellers and social commerce strategies.

D2C direct to consumer sales model
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Direct to consumer sales model: is D2C profitable for brands?

What is the direct to consumer sales model and its advantages and challenges for retail.

Manufacturers, brands and retailers without digital presence
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Manufacturers and retailers with no digital presence risk losing millions in revenue

The consequences of not having a digital catalogue or ecommerce during the COVID-19 crisis.

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The post coronavirus digital transformation (by industry)

Challenges, goals and opportunities for ecommerce in a postcoronavirus scenario.

What is headless commerce
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Headless commerce: the new trend for the future in digital sales

How headless commerce is the key for a digital omnichannel strategy.

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