--- title: How a PIM can improve your ROI | Sales Layer description: We look at the ways in which a product information management system can drive revenue and streamline processes to provide a huge return on investment image: https://blog.saleslayer.com/hubfs/pim-roi.png --- [![logotipo_sl-1](https://blog.saleslayer.com/hs-fs/hubfs/logotipo_sl-1.png?width=104&height=60&name=logotipo_sl-1.png "logotipo_sl-1")](https://www.saleslayer.com/) - [PIM](https://blog.saleslayer.com/tag/pim) - [Product experience](https://blog.saleslayer.com/tag/product-experience) - [DAM](https://blog.saleslayer.com/tag/dam) - [Catalog Management](https://blog.saleslayer.com/tag/catalog-management) - [B2B Digital Shelf](https://blog.saleslayer.com/tag/b2b-digital-shelf) - [Omnichannel strategy](https://blog.saleslayer.com/tag/omnichannel-strategy) - [Integrations](https://blog.saleslayer.com/tag/integrations) - [Marketplaces](https://blog.saleslayer.com/tag/marketplaces) - [Ecommerce marketing](https://blog.saleslayer.com/tag/ecommerce-marketing) - [News](https://blog.saleslayer.com/tag/news) [Ecommerce Marketing](https://blog.saleslayer.com/tag/ecommerce-marketing) [PIM](https://blog.saleslayer.com/tag/pim) # How a PIM can improve your ROI [![Alma Muñoz](https://blog.saleslayer.com/hubfs/alma.jpg)](https://blog.saleslayer.com/author/alma-muñoz) [Alma Muñoz](https://blog.saleslayer.com/author/alma-muñoz) · December 22, 2022 ![](https://blog.saleslayer.com/hubfs/pim-roi.png) **Table of Contents** 1. [A company without PIM: how it affects your ROI](https://blog.saleslayer.com/how-pim-improves-roi#how) 2. [How to measure the ROI of a PIM system](https://blog.saleslayer.com/how-pim-improves-roi#measure) 3. [Types of ROI on PIM solutions](https://blog.saleslayer.com/how-pim-improves-roi#types) 1. [Quantitative analysis of PIM ROI](https://blog.saleslayer.com/how-pim-improves-roi#quantitative) 2. [Qualitative analysis of PIM ROI](https://blog.saleslayer.com/how-pim-improves-roi#qualitative) 4. [The positive impact of a PIM on your ROI](https://blog.saleslayer.com/how-pim-improves-roi#impact) The demand for [product information management (PIM)](https://saleslayer.com/pim-software) software is one of the fastest growing trends within the tech market right now.  With [ecommerce sales increasing by 14.7% year-on-year](https://blog.saleslayer.com/how-to-improve-ecommerce-shopping-experience), businesses and marketing teams need to be equipped with the right tools to meet customer demand in an efficient and agile way. ## The cost of poor product data Poor product data has a significant impact on businesses that can drive down sales conversions and brand reputation through [all the channels you sell on](https://saleslayer.com/multi-channel). This can be broken down into four impact areas:   [![Sales Layer Free Trial](https://no-cache.hubspot.com/cta/default/3993861/3d378c02-b2b4-408b-a655-81d203e00da0.png)](https://cta-redirect.hubspot.com/cta/redirect/3993861/3d378c02-b2b4-408b-a655-81d203e00da0)   - Wasted time: Spreadsheets and/or other traditional documents are manual, less efficient and create the possibility of duplicate files and data inconsistencies - High margin of error: Managing product data manually leads to more errors in data, poor channel synchronization, and complex interdepartmental communication.  - Poor efficiency: More time and manpower is needed when working manually, wasting valuable team resources. - Lack of data enrichment: [Data optimization](https://blog.saleslayer.com/optimize-logistics-information-management) is too complex to tackle manually when catalogs contain huge quantities of products, metadata, images, technical specifications, multiple languages and more. ## How to measure the ROI of a PIM system Product data ROI can be measured using the following formula: > ROI = (Net Profit - Investment Costs) ÷ Investment Costs x 100 There are also several other useful metrics to evaluate your companies product information management ROI: - Total sales - Conversion rates - Return rates - Time-to-market - Total costs - Data update time   [![Powerslide Case Study](https://no-cache.hubspot.com/cta/default/3993861/b98f15ad-70ca-4fbe-a71f-12386005c508.png)](https://cta-redirect.hubspot.com/cta/redirect/3993861/b98f15ad-70ca-4fbe-a71f-12386005c508)   ## Types of analysis on PIM ROI Analysis of the ROI of a PIM can be performed in two ways: quantitative and qualitative. ### Quantitative analysis of the ROI of a MIP Quantitative analysis looks at sales conversion, team productivity and order status. PIM benefits can translate into higher average sales value, lower product returns and complaints, and quicker task completion time. ### Qualitative analysis of a PIM's ROI Qualitative analysis looks at the customer experience, satisfaction levels and market positioning. [PIM improves the quality of product information](https://blog.saleslayer.com/what-is-a-pim-system), and this results in lower cart abandonment rates, increased customer loyalty and higher ranking on search engines.  This comes alongside the internal metric of talent retention within the team. By implementing a [PIM as a centralized source of truth](https://saleslayer.com/dashboard), your team will be able to work better and more efficiently.   [![Nueva llamada a la acción](https://no-cache.hubspot.com/cta/default/3993861/98706402-2146-4afb-8c34-df9919a24d13.png)](https://cta-redirect.hubspot.com/cta/redirect/3993861/98706402-2146-4afb-8c34-df9919a24d13)   ## How a PIM can boost your ROI ### Increased productivity By reducing the time your team spends gathering data, generating spreadsheets and updating them manually, your team can increase productivity and devote more manpower to branding and sales improvement. Implementing a PIM also reduces training time for workers, with Sales Layer being named G2’s easiest to use PIM in 2022. ### Faster time-to-market With instant catalog generation, you can launch new products and collections in less time and keep up to date with changing market trends and demands. ### Data enrichment PIM ensures all your product information is correct, complete, and error-free. It enriches the content and manages it across all needed languages and regions. ### Increased satisfaction With higher quality product information comes increased consumer trust. With the ecommerce world increasing year on year, consumers are more likely to repeat purchase from a trusted source. ### Fewer returns 48% of online consumers return unsatisfactory products rather than replacing or exchanging. This creates huge expenses for businesses. PIM reduces return rates by ensuring customers receive accurate product data at all stages of the shopping process, which ensures your customers receive the product they expect.   [![Titanlux case study](https://no-cache.hubspot.com/cta/default/3993861/93131dc3-51ae-47a9-948d-6dabe49fca2a.png)](https://cta-redirect.hubspot.com/cta/redirect/3993861/93131dc3-51ae-47a9-948d-6dabe49fca2a)   PIM has a positive ROI for any ecommerce business, improving the quality of product information, customer experience, brand reputation and sales generation. Get started with a [30-day free trial of Sales Layer PIM](https://content.saleslayer.com/free-30-day-trial-pim-sales-layer) today, your key to success on the digital shelf. [![Checklist to discover if you need a PIM system in 3 steps](https://no-cache.hubspot.com/cta/default/3993861/9d29c9de-c888-4183-87db-feb11094e966.png)](https://cta-redirect.hubspot.com/cta/redirect/3993861/9d29c9de-c888-4183-87db-feb11094e966) #### Related articles [![Diagrama de flujo de un software PIM para fabricantes, que centraliza los datos internos y los distribuye a canales externos como sitios web y mercados en línea.](https://blog.saleslayer.com/hs-fs/hubfs/Listicle_PIM%20para%20fabricantes%20ES.png?width=520&name=Listicle_PIM%20para%20fabricantes%20ES.png)](https://blog.saleslayer.com/comparativa-mejores-pim-software-para-fabricantes-en-2026) [PIM](https://blog.saleslayer.com/tag/pim) [B2B](https://blog.saleslayer.com/tag/b2b) [Comparativa Mejores PIM Software para Fabricantes en 2026](https://blog.saleslayer.com/comparativa-mejores-pim-software-para-fabricantes-en-2026) Descubre las mejores soluciones PIM para fabricantes y aprende por qué Sales Layer destaca por sus sólidas capacidades... [![Luisa Duran Villalobos](https://blog.saleslayer.com/hubfs/Photo%20Container.png)](https://blog.saleslayer.com/author/luisa-duran) [Luisa Duran Villalobos](https://blog.saleslayer.com/author/luisa-duran) [![](https://blog.saleslayer.com/hs-fs/hubfs/Blog_%20PIM%20Saas%20Software1.png?width=520&name=Blog_%20PIM%20Saas%20Software1.png)](https://blog.saleslayer.com/what-is-saas-pim-system) [PIM](https://blog.saleslayer.com/tag/pim) [B2B](https://blog.saleslayer.com/tag/b2b) [Best SaaS PIM Solutions in 2026: How to Choose the Right Tool](https://blog.saleslayer.com/what-is-saas-pim-system) Discover what a SaaS product information management system is and the advantages one provides to retailers,... [![Pau Fos Gastaldo](https://blog.saleslayer.com/hubfs/1703692727224.jfif)](https://blog.saleslayer.com/author/pau-fos-gastaldo) [Pau Fos Gastaldo](https://blog.saleslayer.com/author/pau-fos-gastaldo) [![](https://blog.saleslayer.com/hs-fs/hubfs/3200x1796%20(3).png?width=520&name=3200x1796%20(3).png)](https://blog.saleslayer.com/the-best-pims-software) [PIM](https://blog.saleslayer.com/tag/pim) [15 PIM Software Solutions Compared in 2026: Features, Use Cases, and AI Approaches](https://blog.saleslayer.com/the-best-pims-software) Find the best PIM software for managing your product information. 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