How to Create an Omnichannel Customer Journey
The ultimate guide to creating the perfect omnichannel customer journey for your potential buyers and how to drive sales as a result
Omnichannel strategy
News
The Advantages of Being a Sales Layer Partner: The Innovadis Story
Learn how Sales Layer and Innovadis have helped manufacturers and wholesalers to keep up with the changing tide of digitization and grow their businesses
Ecommerce marketing
What are the Difference Between your Website's Hosting and Domain?
We detail the differences between a website's hosting and domain, as well as the functions of each and how to choose both for your ecommerce site
Ecommerce marketing
How to Advertise your Business with Instagram Ads
Learn how to make the most of Instagram ads to increase your brand visibility and enagement and drive more traffic to your selling platforms
Ecommerce marketing
How to Define Your Company's Product Market Fit
Knowing a product's market fit is paramount to commanding a strong digital shelf presence. Find out how to determine yours and how to deliver this in your ecommerce strategy
Omnichannel strategy
What is Dropshipping and What are the Alternatives?
Learn the benefits and drawbacks of dropshipping, as well as the alternatives available for your commerce business
Ecommerce marketing
Sustainability in ecommerce: 5 Ideas for your Business
Our top tips on how to make your ecommerce business more environmentally sustainable in your marketing, sales and operations processes
B2B Digital Shelf
What is a D2C (Direct to consumer) Sales Model?
Learn how a direct to consumer sales model works, why many brands are switching to one, and the advantages of adopting one yourself
Ecommerce marketing
Real Time Fashion: an Express Way to Sell Fashion
Our guide to real time fashion, how to build a sales model to suit the trend and how to update product catalogs in real time with a PIM system
