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Iban Borràs

Iban Borràs

Founder & CTO at Sales Layer

What is discovery commerce
Insider

The new digital trend: discovery commerce

What is discovery ecommerce and how it works?

Instant catalogs Sales Layer
Catalog Management

Instant catalogs: the 21st century pop-up store

Discover how to create and share instant catalogs with anyone, anywhere.

How to sell on Instagram
Insider

How to sell on Instagram: the ecommerce revolution

Why Instagram is the favourite social network for selling products.

What is a coolhunter
Insider

The new consumer journey: from coolhunting to direct interaction

Companies must keep pace with trends that change faster than ever.

How to compete Amazon
Sales Tips

How to create an ecommerce strategy to survive Amazon

Is it possible to build a strong e-commerce strategy and avoid Amazon? Yes!

Challenges for traditional offline companies
Sales Tips

Invisible products in the Internet era: The Great Extinction

The extinction risk for offline businesses if they don't adapt to the digital world.

Google vs Amazon vs Alibaba
Sales Tips

Google, Amazon or Alibaba: Just what's the difference?

Comparison between Google Shopping, Amazon and Alibaba marketplaces.

Shopping from office habits
Sales Tips

The office is the new supermarket: Online shopping habits

A lot of workers shop online from the office: discover their new shopping habits.

Why use Amazon Web Services
Sales Tips

Open skies for cloud computing: Why we use Amazon Web Services

Cloud computing services are rising: find their advantages and best options.

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