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Iban Borràs

Iban Borràs

Founder & CTO at Sales Layer

Consumer electronic trends 2021
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Infographic: 7 Technology Trends that will Shape Consumer Electronics in 2021

The technologies that will influence the consumer electronics shopping and product experience in...

Digitalization DIY industry
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The Digitalization of the DIY Sector

The challenges for the DIY industry: reliable product content and strong logistics.

Robotics for logistics
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Robotics in Logistics: How Distribution is Changing

Discover artificial intelligence technology for logistics and product shipments.

Local ecommerce
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The Great Opportunity of Local Ecommerce

Reasons why SMEs should develop a digital strategy.

PIM catalog management for fashion
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PIM is in fashion

Why PIM is the leading technology in fashion catalog management.

Automobile industry sales strategy
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New Challenges and Strategies in the Automobile Industry

Automobile industry needs to go digital to meet new demands.

What is Facebook Shops
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What is Facebook Shops? The ‘New Kid on the Block’ of digital commerce

How Facebook Shops works for sellers and social commerce strategies.

D2C direct to consumer sales model
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Direct to consumer sales model: is D2C profitable for brands?

What is the direct to consumer sales model and its advantages and challenges for retail.

Manufacturers, brands and retailers without digital presence
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Manufacturers and retailers with no digital presence risk losing millions in revenue

The consequences of not having a digital catalogue or ecommerce during the COVID-19 crisis.

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The post coronavirus digital transformation (by industry)

Challenges, goals and opportunities for ecommerce in a postcoronavirus scenario.

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