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Chris Gollop

Chris Gollop

Jony Ive Apple head of product design
Ecommerce marketing

Jony Ive & Apple: When the person is the product

Jony Ive leaves his position at Apple as Head of product design.

Mobile online sales
Ecommerce marketing

Mobile Online Shopping: The New King of the Sales Channels

Read our guide on how to align your business to cater to the customers from mobile commerce, whether website or app, mobile or tablet

Marketing storytelling for products
Ecommerce marketing

Why Storytelling is the Best Way to Sell your Next Product

Find out how storytelling across your multi-channel marketing can be an effective way to ensure success for future products and the role that PIM can play

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