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Alma Muñoz

Alma Muñoz

What is a buyer persona
Sales Tips

What is a buyer persona and how to define yours

Get access to buyer persona templates and examples for your business.

Best countries for global sales
Insider

Countries with the most opportunities for online sales in 2021

The world's leading ecommerce countries and technologies for global sales.

New product launch
Sales Tips

The ultimate checklist for a successful product launch

5 steps to ensure a smooth product development, design and marketing strategy.

Grocery ecommerce
Insider

Grocery sales: Digital transformation challenges for manufacturers and retailers

What is e-grocery and how to take advantage of the growth in online food and beverage sales.

What is upselling
Sales Tips

Upselling: The key moments to offer it and improve your sales

What is upselling and how to use it in ecommerce alongside cross-selling.

PrestaShop vs Shopify vs Magento
Management Tools

PrestaShop, Shopify, Magento or WooCommerce: a comparison for creating your online store

Chose the ecommerce platform that best suits your business.

Omnichannel customer journey
Sales Tips

How to create an omnichannel customer journey

What is the online buyer journey in an omnichannel strategy.

Product copywriting techniques
Product Information

Powerful copywriting techniques for your product pages

Examples and formulas for product copywriting that sells.

What is distributed database
Catalog Management

Tips for Catalog Management using distributed databases

How a distributed database management system can be effectively implemented.

Product experience management
Sales Tips

What is Product Experience Management and why is it important?

Product Experience Management for an omnichannel ecommerce experience.

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