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Useful Tips for the Marketing Director of an e-commerce Company

In this post, we will show you the tools that are relevant on a daily basis for the marketing director of an online store. We are digital natives, therefore we are going to talk about online tools that will help us automate the duties of customer ...

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5 Growth Hacking Concept Techniques for e-commerce

In the world of new companies, there is growing tendency of Growth hacking. It is basically creating low price marketing actions that will lead to the increase of users, or 'love markers' followers who are willing to do everything for your brand. In ...

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The key to your e-commerce strategy is called PIM

Any company, regardless of its size, that wishes to develop a good business strategy in the field of e-commerce, should have a good PIM (Product Information Manager). This sort of platform is such a task enabler that once tried and tested, it’s ...

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Do you work in the e-commerce environment? We suggest a Premium

If you read us from a marketing agency, you work in apps development or in the environment of e-commerce or web developing this post is written for you. If you don’t know us yet, we're from Layer Sales where we have created management software for ...

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Developers: How to deal with product catalogs in your apps

If you’re a developer for web, iOS, Android, etc. or you’re a project manager or you run a media agency, surely you came across this problem: One day a customer asks you to you develop an app in which to display his product catalog. So you get to ...

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How to get rid of repetitive tasks in the company

Every day at the office, we come across many tasks that are constantly repeating and we’re routinely taking them on as an irremediable duty. Such tasks are introduced in the company in a quiet and progressive way until, over time, they are ...

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5 Reasons that make Excel a bad catalog manager

Most companies use Excel to organize information in product catalogs. It's a fairly common solution, but not always the most efficient. In this post you will find five reasons why Excel is not a good image manager. # 1. It doesn’t allow you to work ...

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Which is better? Paper or Digital?

This is the question that always pops out in any conversation about content: it is asked by publishers, writers, readers, students, sales reps, journalists, marketers... Since the apparition of the tablets and ebooks, favoring one support implies ...

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